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What we did
Swimcademy is a platform dedicated to teaching and improving swimming skills for both children and adults.
We developed the naming, visual identity (logo, colours, fonts), and website design concept for both desktop and mobile versions, as well as brand positioning and concise website content.
The name Swimcademy blends the words “swim” and “academy,” clearly reflecting the brand’s focus on teaching swimming skills development in a water-based environment. It’s simple, memorable, and directly communicates the academy’s purpose.
The logo features a typographic design complemented by a playful, minimalist graphic element – a stylized “m” symbolizing water waves. This unique detail captures the essence of movement and fluidity associated with swimming, while maintaining a professional and modern feel.
The design concept of the Swimcademy website was carefully crafted to provide a clean, modern, and user-friendly experience, optimized for both desktop and mobile versions.
Our team developed the design concept, while the technical implementation was handled by another Swimcademy partner. Additionally, we worked on the brand positioning and created website content in Lithuanian, ensuring the communication was clear and engaging.
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